Featured Products
LONG SHANK FIRE-BALL® JIG
• The hottest jig on the Pro Walleye Trail • Long-shanked wide-gap hook is custom designed for live bait • For best results, cast, drift, drag or jig ‘em along the bottom...
GLO-SHOT® SPOON
*Patent No. D849,880* Glo-Shot™ Spoons are available in 1/16-, 1/8- and 1/4-ounce weights, with red treble hooks in #12, #10 and #8 sizes, respectively. Hooks are attached via dual split rings...
WEED-WEDGE JIG
• Features a sleek "wedge-head" design for totally weed less fishing • All sizes feature a 5/0 hook • Screw lock keeper holds plastics on tight for easier rigging and...
GLO-SHOT® JIG
The Glo-Shot® Jig’s luminescent Glo-Shot® Stick and fixed single-hook design make it ideal for deadsticking or fishing below a bobber with a lightly hooked live minnow. But its...
RIPPIN' SHAD
Internally weighted rattle chamber emits sonic vibration and sonars Flat-head design for tight wiggling action Designed for vertical jigging or cast & retrieve Rip your way to more...
New In 2019
Top Sellers
FIRE-BALL® JIG
#1 all-time money winning jig on the PWT® & FLW® Pro Walleye Tours! Attach “sting’r” hook to nip the short striking nibblers Proven deadly on walleyes,...
PUPPET® MINNOW
A versatile & deadly horizontal Darter Jig Darts and swims in a semi-circle Catches bull bluegills, crappies, perch, walleyes, pike and trout year-round. Vertically jig on bottom or...
RZ JIG
Feature premium Cutting Edge hook “UV” coated finish Read more Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike...
BAITFISH-IMAGE® COLORADO BLADES
• Feature “holographic” Baitfish-Image® designs to provide for maximum flash & lifelike reflection • They “match-the-hatch” and produce the illusion of live...
BUCK-SHOT® RATTLE SPOON
• Planet’s hottest minnow imitating jigging spoon• Molded from metal & features a noisy brass Buck-Shot® Rattle & highly reflective “holographic”...
BUTTERFLY BLADE HARNESS
Made from polycarbonate 60 inch snell/leader length Features two size blades (size #1 7/8in, size #2 1 3/8in) Allows for slow trolling down to .25mph Great for deep or shallow weed...
UV PUPPET® MINNOW
Darts and swims in a semi-circle Designed to be jigged vertically or cast & jig-retrieved Incorporates highly visible UV enhanced optically brightened finish Year-round...
BUTTERFLY BLADE SUPER DEATH
Made from polycarbonate 60 inch snell/leader length Features two size blades (size #1 7/8in, size #2 1 3/8in) Allows for slow trolling down to .25mph Great for deep or shallow weed...
GLO-SHOT® SPOON
*Patent No. D849,880* Glo-Shot™ Spoons are available in 1/16-, 1/8- and 1/4-ounce weights, with red treble hooks in #12, #10 and #8 sizes, respectively. Hooks are attached via dual split rings...
MIMIC MINNOW® SHAD
• It sports a highly reflective “holographic” FlashFoil body that flashes & shimmers like iridescent fish scales • Read more. Proven for bass, crappies, walleyes, trout,...
Jigs
Impulse Soft Plastics
Spoons & Swimming
Ice Fishing
New Products
TEAM NORTHLAND STOCKING HAT - GRAY
Fabric: 100% acrylic Features: 9"L with 3" folded up 12"L x 7"W 4"w x 2 1/2"h imprint area
TEAM NORTHLAND STOCKING HAT - BLACK/STRIPE
100% acrylic Pom-pom on top 12" knit
TEAM NORTHLAND STOCKING HAT - BLACK/GRAY
Fabric: 100% acrylic interlock (Solids), 50/50 acrylic/poly interlock (Heathers)
TEAM NORTHLAND STOCKING HAT - RED/GRAY
Fabric: 100% acrylic interlock (Solids), 50/50 acrylic/poly interlock (Heathers)
TUNGSTEN PUNCH JIG
The Tungsten Punch™ Jig offers a sleek design and an increased weight-to-size ratio. By tweaking the head design however, Northland was able to achieve a fall rate 20% faster than...
