Featured Products
LONG SHANK STAND-UP FIRE-BALL® JIG
• Molded with a “Long-Shank” wide-gap forward tie-eye hook • Features a sleek “stand-up head” that’s tailor-made for shallow water casting and pitchin’
MIMIC MINNOW® TUFF TUBE
Made from soft ultra durable silicone to keep your bait on longer Rigged with a premium Northland Inner-Tube® Jig Lifelike long lasting soft durable body Swims & wiggles to mimic a...
BUCK-SHOT® FLUTTER SPOON
Fast falling spoon Great for walleyes UV coating finish Use a jigging method A standout for walleyes, pike, trout, perch and crappies, the Buck-Shot® Flutter Spoon’s S-curve design...
GLO-SHOT™ JIG
The Glo-Shot® Jig’s luminescent Glo-Shot® Stick and fixed single-hook design make it ideal for deadsticking or fishing below a bobber with a lightly hooked live minnow. But its...
GLO-SHOT™ SPOON
*Patent No. D849,880* Glo-Shot™ Spoons are available in 1/16-, 1/8- and 1/4-ounce weights, with red treble hooks in #12, #10 and #8 sizes, respectively. Hooks are attached via dual split rings...
New In 2019
Top Sellers
FIRE-BALL® JIG
#1 all-time money winning jig on the PWT® & FLW® Pro Walleye Tours! Attach “sting’r” hook to nip the short striking nibblers Proven deadly on walleyes,...
RZ JIG
Feature premium Cutting Edge hook “UV” coated finish Read more Offered in weights perfect for all gamefish, from panfish to large predators like walleyes, trout and pike...
PUPPET® MINNOW
A versatile & deadly horizontal Darter Jig Darts and swims in a semi-circle Catches bull bluegills, crappies, perch, walleyes, pike and trout year-round. Vertically jig on bottom or...
BAITFISH-IMAGE® COLORADO BLADES
• Feature “holographic” Baitfish-Image® designs to provide for maximum flash & lifelike reflection • They “match-the-hatch” and produce the illusion of live...
BUCK-SHOT® RATTLE SPOON
• Planet’s hottest minnow imitating jigging spoon• Molded from metal & features a noisy brass Buck-Shot® Rattle & highly reflective “holographic”...
BUTTERFLY BLADE HARNESS
Made from polycarbonate 60 inch snell/leader length Features two size blades (size #1 7/8in, size #2 1 3/8in) Allows for slow trolling down to .25mph Great for deep or shallow weed...
BUTTERFLY BLADE SUPER DEATH
Made from polycarbonate 60 inch snell/leader length Features two size blades (size #1 7/8in, size #2 1 3/8in) Allows for slow trolling down to .25mph Great for deep or shallow weed...
GLO-SHOT™ SPOON
*Patent No. D849,880* Glo-Shot™ Spoons are available in 1/16-, 1/8- and 1/4-ounce weights, with red treble hooks in #12, #10 and #8 sizes, respectively. Hooks are attached via dual split rings...
UV PUPPET® MINNOW
Darts and swims in a semi-circle Designed to be jigged vertically or cast & jig-retrieved Incorporates highly visible UV enhanced optically brightened finish Year-round...
MIMIC MINNOW® SHAD
• It sports a highly reflective “holographic” FlashFoil body that flashes & shimmers like iridescent fish scales • Read more. Proven for bass, crappies, walleyes, trout,...
Jigs
Impulse Soft Plastics
Spoons & Swimming
Ice Fishing
New Products
RZ JIG KIT NEON 2 - 217/Kit - Assorted
Feature premium Cutting Edge hook “UV” coated finish 217 piece kit Kit assembly required* Offered in weights perfect for all gamefish, from panfish to large predators like...
RZ JIG KIT NEON - 217/Kit - Assorted
Feature premium Cutting Edge hook “UV” coated finish 217 piece kit Kit assembly required* Offered in weights perfect for all gamefish, from panfish to large predators like...
RZ JIG KIT 2 - 217/Kit - Assorted
Feature premium Cutting Edge hook “UV” coated finish 217 piece kit Kit assembly required* Offered in weights perfect for all gamefish, from panfish to large predators like...
RZ JIG KIT - 217/Kit - Assorted
Feature premium Cutting Edge hook “UV” coated finish 217 piece kit Kit assembly required* Offered in weights perfect for all gamefish, from panfish to large predators like...
TEAM NORTHLAND® WALLEYE HOODIE
7.8-ounce, 50/50 cotton/poly fleece Air jet yarn for a soft, pill-resistant finish Due to the nature of 50/50 cotton/polyester neon fabrics, special care must be taken throughout the printing...
